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Non-skippable video ads during streaming content
Used For
Reach / Brand Awareness
Ad Type
Video
Lead Time
3 days
Min. Duration
1 day
₹2,50,000 (Rack Rate)
₹200 - ₹400 per thousand impressions
CPM
Minimum Campaign Spend
₹1,00,000
Premium rates during live sports
+ 18% GST applicable
Monthly Reach
50M+ Users
Targeting
4 Options
Formats
3 Types
Typical Use
Product Launches
Technical requirements for your creative assets
| Creative Format | Aspect Ratios | File Type |
|---|---|---|
| Pre-roll 20s | 1920x1080 | MP4 |
| Mid-roll 30s | 1920x1080 | MP4 |
File Size Limits
Max 100MB
Accepted Formats
MP4, MOV
Duration
15-30 seconds
Audio
Stereo required
Branding Guidelines
Logo safe zones apply. CTA overlays must be approved. Contact team for brand guidelines document.
Reach the right audience with precision
Content Type
Geographic
Device
Viewing Behavior
Frequency Capping: Control how often users see your ad (1-5 times per day)
Dayparting: Schedule ads for specific times or days of the week
Pacing: Even or accelerated delivery based on campaign goals
Video Advertising on Hotstar offers unparalleled reach to a highly engaged audience. With over 50 million monthly active users and industry-leading completion rates, your brand message reaches decision-makers at the right moment. This format is ideal for building brand awareness, driving consideration, and creating memorable brand experiences.
Brand Awareness
Maximize reach and impressions for new product launches
Consideration
Drive website visits and engagement with your brand
Lead Generation
Capture high-intent leads with compelling CTAs
Retargeting
Re-engage users who have shown interest in your brand
Our pricing model is transparent and performance-focused. CPM ensures you only pay for actual engagement with your ads. Rates are determined by:
Volume discounts and annual contracts are available. Speak with our team to explore custom pricing for your business goals.
Platform
Hotstar
Ad Format
Video Advertising
Lead Time
3-5 business days
Min. Campaign
1 day
Our media experts will design a plan tailored to your business goals. No commitment required.